Industry insights

Melissa Herron's Side Hustle is Fighting for Women in the Sandwich Generation

Determined to keep women in the workforce, this global marketing leader started a movement to rewrite the rules of managing career and caregiving.

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Industry insights

Business can be beautiful: develop your culture to regain the lost humanity of corporate life

Businesses must restore humanity by valuing trust, inclusion, and purpose over efficiency to create more meaningful, sustainable workplaces.

For freelancers

Freelance taxes: Make this the year you get it right!

Being an independent marketer comes with freedom & flexibility...and the dread of freelance taxes. Here's how to make tax time easier.

Industry insights

There’s layers to this: a new workforce on the horizon

A layered workforce blends full-time and freelance talent, creating flexibility, inclusivity, and efficiency in modern work.

For freelancers

11 tips for creating a standout resume as a freelance marketer

Are you a freelancer looking to create a standout resume? Check out these resume design & formatting tips from our career and hiring experts.

For freelancers

How Jocelyn Johnson redesigned her career after a job loss

After losing her full-time contract role in the early days of the pandemic, graphic designer Jocelyn decided to revamp her approach to work.

For freelancers

Jess Murphy left agency life and she’s not looking back

Leaving a full-time job to go independent isn't easy. But for Jess Murphy, it gave her flexibility, stability, and better work-life balance.

Industry insights

Fractional, but fully invested, team members

From part-timers to seasonal teammates, fractional employment is on the rise. But how do you keep these teammates engaged and fully invested?

Industry insights

The Great Disconnect with Mike Della Porta, COO/CIO of Butler/Till

Execs who’ve planned RTO without employee input face backlash. What are companies to do? COO & CIO of Butler/Till Mike Della Porta offers some answers.

Industry insights

We caught up with The 3% Movement founder, Kat Gordon, on changing ratios in our industry and the 10th annual 3% Conference

Industry insights

How to lead your team during difficult life-affecting events

Leaders can’t stay silent on social issues anymore. In today’s world, they must acknowledge what’s happening, act authentically, practice empathy, and follow through to build trust and inclusivity at work.

For freelancers

Forget Time Blocking — Try Mood Matching

In a post-pandemic world, match tasks to your mood and energy. Flexibility boosts creativity, and procrastination can signal the right timing, not laziness.

Industry insights

The rules of talent have changed

Talent now leads; employers must adapt with flexibility, inclusivity, and hybrid work.

Industry insights

Ushering in a radically inclusive future of work at the 2020 3% Conference

Hiring bias punishes non-linear career paths — this article uncovers how to redesign screening systems so diverse experiences get seen, not screened out.

Industry insights

Overcoming screening bias against non-linear career development

This piece highlights how hiring systems and practices often sideline candidates with non-linear career paths — and offers ways to unearth their value by combining human judgment with smarter, inclusive automation

Industry insights

Reasonable requests: embracing the autonomous work rebellion

This piece frames autonomy as a radical workplace demand—urging leaders to respond to the “autonomous work rebellion” by granting control, flexibility, and trust to their people.

Industry insights

The Age of Autonomy

The rise of autonomy in work is reshaping how organizations operate—placing trust, empowerment, and self-direction at the core of culture.

Industry insights

Diversity and Inclusion are NOT synonymous: How leaders can approach unconscious bias with openness

Diversity and inclusion aren’t interchangeable, leaders must address unconscious bias with courage, openness, and intentional systems for belonging.

Industry insights

Your hiring process is full of bias – but doesn’t have to be

This article shows how bias is baked into hiring—and how leaders can dismantle it by rethinking assumptions, redistributing power, and designing equitable selection practices.

Industry insights

Healthcare inclusivity: Revamping healthcare policies for employees and their families to support mental health

Inclusive healthcare policies that prioritize mental health can redefine workplace wellbeing—creating equitable support systems for employees and their families.

Industry insights

Three ways brands can implement strategic partnerships to take their social impact marketing practices to the next level

This article explores how brands can elevate their social impact—through purposeful partnerships, B-Corporation collaborations, and mission-aligned marketing strategies that drive real change.

For freelancers

How you choose your clients is a competitive advantage when it comes to culture

The article explores how choosing clients strategically becomes a culture-building move—fostering integrity, alignment, and attraction in your agency’s identity.

Industry insights

Flexible work is here to stay – here’s a list of solutions for leaders to make it work

Flexible work is no longer optional — leaders must adopt practical strategies to embed autonomy, balance, and trust into how teams operate.

Industry insights

It’s time to figure remote work out culturally, not just logistically

Industry insights

A rallying call to adland: support working parents in 2021

Why advertising must step up for working parents—by offering real flexibility, support, and policy change to keep diverse talent thriving in 2021 and beyond.

For freelancers

Joy: the secret ingredient of the prosperous workforce

Joy becomes a foundational force in the workplace—fueling creativity, engagement, and a more prosperous, human-centred culture

Industry insights

Why companies should embrace the hybrid model of in-office and WFH

Embracing hybrid work lets companies combine the benefits of in-office collaboration and remote flexibility to support performance, employee satisfaction, and retention.

Industry insights

Accepting & cultivating autistic talent – insights from a writer with autism

Elevating autism in the workplace as a source of distinctive strengths rather than deficits by fostering acceptance, tailored support, and individual-respecting inclusion.

Industry insights

Action takes the stage: Exposing the truth about D&I initiatives

An Edelman poll reveals over half of respondents expect brands to address racism authentically, valuing inclusive work cultures and diversity programs as key to attracting and retaining talent; companies must back values with real action to truly engage employees and build trust.

For freelancers

Wisdom from a solopreneur — what it takes to go independent

This article shares a solopreneur’s journey from corporate life to independent freelancing, offering five key lessons on courage, hard work, seeking support, storytelling, and balance to build a sustainable and fulfilling solo career.

For freelancers

Transforming a layoff into a career pivot — 7 questions to ask yourself

This article offers seven essential questions to guide individuals transforming a layoff into a thoughtful career pivot, emphasizing self-awareness, readiness, and courage—helping turn uncertainty into opportunity for growth and reinvention.

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