Opinion: Remote work in the midst of COVID-19
– Chase Mattioli, Rosie Consultant
I was just telling my friends how lucky I am to work from home during all of this. Ironically, despite the fact that I live in the Poconos, my next-door neighbor Pearl just got back from China where she went to celebrate their New Year. Luckily, she’s probably healthier than I am, so no worries there. Another fun fact is that since I work from home, I have an extra two hours a day since I don’t commute, where I cook nutritious meals and spend time in the gym (which makes me happier and also boosts my immune system).
As a person who’s worked with several agencies remotely, it’s extremely easy nowadays to communicate virtually with anyone you work with. For example, just today:
- I worked with a non-profit in NYC to develop their social media activation over a Zoom Video call why working on a shared Google Doc.
- Each of us were working remotely and we successfully launched 18 Facebook campaigns in 1hr. My dog Clutch was also on the call, but didn’t contribute much.
- Prior to that, I did a two-hour training session over Microsoft Teams where I showed a colleague how to build a SQL workflow to extract data to populate 4 separate dashboards.
- In addition, I created a OneNote document which outlines for my team step-by-step instructions which they all can access via Microsoft SharePoint.
- Finally, to close out my contract with the LA Agency, I communicated all of my Task completions using Smartsheet (Google App).
So I guess what I’m trying to say, is that there’s enough technology available to bridge any communication gap, no matter the marketing problem (activation, analysis, or plain team huddles) to make working remotely an option for any agency. Stephanie’s right, in that there’s a lot of options out there so you’ll want a defined technology stack to achieve this goal. Luckily, if your company has Office 365 or G-Suite, you already have subscriptions to all of the support applications required to do this.